Automotive Cameras as a Next Big Market

Reuters publishes an article on automotive camera market potential, largely based on views of Mcnex, Korea's biggest car camera vendor. High-end cars carry as many as eight cameras supporting wide range of applications from parking to emergency braking. Eventually, this number can reach 12 when cameras replace side-view mirrors. Once these camera technologies reache mid- and lower-end cars, the market can grow seven-fold from 2011 to nearly $6.6B in 2018, according to TSR.

Automotive cameras have to be far more robust than camera phones. They must withstand tests that include days of submersion in water and 1,000 hours of cycling temperature within seconds between -40C to +85C. "Vehicle cameras are completely different from mobile cameras in terms of specifications. Phone camera makers have had to face a steep learning curve," said Lee Hyo-cheol, a principal research engineer at Korean auto parts maker Hyundai Mobis.

"It is very difficult to enter the automotive camera market from supplying mobile phone cameras, especially the complicated front camera market," IHS senior analyst Helena Perslow. Cameras for cars are priced around $32 each compared with $4 for phones, according to Mcnex, which earned 19 percent of revenue last year from car cameras versus 2 percent in 2007. Prices could fall, however, as volume grows.

About 83M car cameras are likely to be sold in 2020, five times more than in 2012, according to IHS Automotive. By comparison, shipments of smartphones - which generally feature two cameras - will likely grow 6% in 2018 from 39% last year, according to IDC.

Panasonic and Sony lead in parking cameras, according to IHS, and Continental AG, Robert Bosch GmbH and Autoliv Inc dominate front cameras.

Share this

Related Posts

Previous
Next Post »